Definition

Have you heard of PropTech before? A short form of Property Technology, proptech is the application and usage of technology and softwares to assist in everyday real estate needs such as digitizing selling and purchase processes. Here’s a short guide for you to learn more!

Why the world needs Proptech

As of January 2021, 59.5 % of the global population (4.66 billion people) are active internet users, and 4.32 billion users access the internet via mobile devices. This is why digitization is so important in this era. To put it simply, if we can rent, buy, sell and manage our property the digital way, why not try it? Digitalization of businesses helps efficiency, consistency, and boosts exchange of info.


The Power of Virtual House Tours

Why do we need virtual walkthroughs? This fascinating marketing tool allows customers to experience a property first-hand before visiting the sales gallery. Proptech makes things easy! Instead of waiting for the customer to come over, we bring the properties to them. This is especially useful during these Covid 19 pandemic periods.  With proptech, people are developing innovative ways to deliver what customers want.


Highly Accessible Technology

Proptech makes everything more virtually accessible. Digital dashboards, smart home technology, listing services, tech-enabled brokerages, residential and commercial lending, shared spaces management, all these activities can now be monitored and managed by a simple application on our phones!


Research and Analytics

With the help of proptech, we can now easily organise, analyse, and extract key data from lengthy rental documents and our own database. In short, the whole property experience is evolving for the better!

Proptech not only makes things easier for agents, buyers, and sellers, it pushes the entire industry to work more efficiently, and contributes to a better real estate market for everyone. 



Similar Posts